Restaurant ROIs can be scary things if you don’t know what they are all about. Let me explain how ROIs are used to make marketing decisions in a way that doesn’t make you hate everyone.
Marketing ROI – What it is and how to figure it out
Thinking big picture from the beginning: How to complete a SWOT analysis (on a restaurant which doesn’t exist yet)
Creating a SWOT analysis for a restaurant is a challenge – creating one for a restaurant that hasn’t even opened? That’s a real trick. Let’s me show you how.